Cage Warriors will make its MetaVerse debut this Friday night as CW 159 will be the first event in the promotion’s 20+ year history to air on Xtadium.
As Meta and Ultimate Fighting Championships recently revealed, these two industry giants will bring the drama and excitement of live MMA action on UFC Fight Pass to the comfort of your own home via the immersive magic of VR. partnered to bring bring the fans.
Fans can follow the action of Cage Warriors 159 and more via Xtadium, the leading viewing VR sports hub on the Meta Quest platform. A dedicated UFC world for Meta Horizon Worlds is set to launch later this year.
“There are few experiences as immersive as watching a live MMA fight, but not everyone gets to witness the fight in person…” says Sarah, Director of Metaverse Entertainment Content at Meta. Malkin said.
“VR will offer a uniquely immersive event where fans can see every takedown, submission and knockout up close with Xtadium and Worlds’ UFC FIGHT PASS.”
“We successfully tested this technology at several MMA events last year, and now we’re taking it one step further…” said Craig Borsali, UFC Chief Content Officer and Executive Producer. said.
“We have a growing schedule of live MMA events available via UFC FIGHT PASS at Xtadium. We are meta-building custom UFC worlds to showcase the biggest fights in UFC history in a single year.” We will support you in Horizon World.” 4K 180 degree environment.
We have just scratched the surface of how this technology can be used to increase fan engagement and grow the sport. “
“Nothing compares to the Cage Warriors live show experience…” said CW President Graham Boylan.
“We are now partnering with Meta and UFC to bring this experience directly into the homes of fans around the world.”
“We are thrilled to be at the forefront of the latest evolution in martial arts broadcasting and to give fans the opportunity to meet the future UFC stars up close and personal!” p>
Cage Warriors fans will get their first taste of the metaverse this Friday night at CW 159 in San Diego when Wilson Reis takes on Trevin Jones.
For more information on UFC/Fight Pass/Meta Partnerships, here.
